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Join over 600,000 companies booking more meetings with our platform.", "versions": [ { "fetched_at": "2026-10-21T11:07:31.708Z", "url": "https://www.apollo.io/pricing", "text_sha256": "e631e0e1b823b22a265fa53c51d15ac00f8c5ec58dbac89cb56b9c8b097962be", "added": [], "removed": [ "Products", "GTM Layers", "Data", "Unify data into one clear picture", "Intelligence", "Run agents that work in the background", "Execution", "Take your next best action from anywhere", "Apollo Data", "Access 240M contacts & 30M companies", "Workspace", "Manage all your GTM work as one system", "Apollo Anywhere", "Connect Apollo to the tools you already use", "Builder Studio", "Build custom AI GTM systems", "Features", "Apollo MCP", "Integrations", "Waterfall Enrichment", "Deliverability", "Chrome Extension", "AI Assistant", "Apollo Profile", "Parallel Dialer", "[image] Watch ApolloNext, on-demand", "Get a front row seat, from anywhere.", "Solutions", "By role", "RevOps", "Sales Leaders", "Sales Reps", "Marketers", "Developers", "By company size", "Small Business", "Mid-market & Enterprise", "By use case", "Outbound", "Inbound", "Enrichment", "Sales Engagement", "Resources", "Learn", "Academy", "Events", "Magazine", "Books & Guides", "Templates", "Webinars", "Videos", "Knowledge Base", "Onboarding", "Connect", "Join the Community", "Customer Stories", "Reviews", "Apollo for Startups", "Partner", "Affiliate Partners", "Solutions Partners", "Technology Partners", "Data Reseller Partners", "Find a Certified Partner", "Careers", "See Open Positions", "Our Story", "Life at Apollo", "Teams", "Tech Blog", "Newsroom", "Customers", "Pricing", "Log in", "Get a demo", "Sign up for free", "Join over 600,000 companies using Apollo", "Compare plans", "The most loved sales platform on the planet", "4.7/5 based on 9,690 reviews | GDPR Compliant", "[image] 2026 best software top50 sales products", "[image] 2026 best software top50 collaboration productivity", "[image] 2026 best software top100 global sellers", "[image] 2026 best software top50 ai products", "[image] 2026 best software top50 marketing digital advertising", "Frequently asked questions", "What are the plans and which one is right for me?", "Free — Exploring Apollo or very light usage. Good for founders and early-stage teams.", "Basic — Individual sellers doing regular outbound. Includes email sequencing and core integrations.", "Professional — Full-time reps needing higher credit limits, AI features, call recording, and advanced CRM integrations.", "Custom — Teams needing custom volumes, SSO, advanced security, and dedicated support.", "If you're unsure, the free trial gives access to most features before committing. For enterprise or complex needs, talk to Apollo's sales team about a custom plan.", "Is Apollo a good fit for small businesses?", "Yes — Apollo is built to work for companies of all sizes. Even at entry-level pricing, you get unlimited email addresses for your contacts, a full sequencing platform to test and automate outreach, and pipeline tools to manage deals and track engagement.", "Once you close your first deal using Apollo, you have a repeatable system you can build and scale from.", "Does Apollo work for large enterprises?", "Yes. Apollo works with Fortune 500 companies and large enterprises including Intel, AT&T, Adobe, SAP, Shopify and more.", "For complex requirements around integrations, security, and governance, we recommend talking to our sales team about a Custom plan.", "Can I mix plan levels across my team?", "No. All seats on an Apollo account are on the same plan — you can't have some users on Professional and others on Basic. The plan level applies to the entire account.", "If team members have meaningfully different needs, the recommended approach is to select the plan that fits your highest-needs users. For larger organizations with varied use cases, a Custom plan may offer more flexibility — reach out to Apollo's sales team to explore options.", "What's included in the free trial?", "Your trial includes – credits and access to most features in the plan you selected.", "Some trial-specific limits still apply, and available email-provider connections may depend on the plan and trial setup.", "What happens when my trial ends?", "You can upgrade to a paid plan to keep full access, or move to our free Starter plan — which stays free with no time limit.", "How does the credit system work?", "Apollo uses credits as the currency to perform activities throughout the platform. Depending on your plan, credits give you access to emails, phone numbers, email warmup, domains & mailboxes, AI-researched data, and more.", "Credits are pooled across your entire team and granted upfront at the start of each billing cycle, so your full allotment is available from day one.", "Learn more about what features consume credits in our knowledge base article or what these actions charge in credits in your Apollo account.", "Credits reset at the start of each new billing cycle and do not roll over if unused. You can monitor your balance at any time by following these steps.", "What does “Unlimited” mean for features?", "Features labeled Unlimited don’t have a set usage limit included with your plan. Usage may still be subject to our Fair Use Policy to help maintain a reliable experience for all users.", "Do unused credits roll over?", "No. Unused credits expire at the end of each billing cycle and do not carry over. This applies to both plan-included credits and purchased add-on credits.", "How do I monitor and limit credit usage?", "Go to Settings → Credit usage to track credit consumption in real time. You can filter by date range, credit type, and individual user to see exactly where credits are going.", "To limit per-user spend, admins can set per-user credit caps from the team management settings — useful for distributing the shared pool more evenly across a large team and avoiding overconsumption.", "How can I buy more credits if I run out?", "Go to Settings → Manage Subscription → Customize Credits and use the slider to add extra credits for your current billing cycle.", "Key things to know:", "Add-on credits are charged immediately when added.", "They are recurring — they renew automatically each billing cycle until removed.", "To stop future charges, drag the slider back to zero before your next renewal date.", "Add-on credits remain available until the end of the current billing period even if you downgrade before then.", "Monthly vs. annual billing — what's the difference?", "Monthly billing — Pay month-to-month, cancel anytime. Higher effective per-month cost.", "Annual billing — Pay for a full year upfront at a discounted rate. Lower monthly cost, but you're committing to 12 months.", "Switching monthly → annual: Allowed at any time. Any payment already made is prorated toward the annual plan.", "Switching annual → monthly: Requires canceling your annual plan and waiting for it to expire at end of the current plan cycle. Mid-cycle downgrades on annual plans are not permitted.", "How do I update my payment method?", "Go to Settings → Billing and select the option to update your payment method. You can add or replace a card on file at any time.", "If a renewal payment fails, Apollo will retry the charge. If it continues to fail, your account may be downgraded until a valid payment method is on file. Contact support@apollo.io if you run into any issues.", "Can I cancel, upgrade, or downgrade anytime?", "Yes. Here's how each change works:", "Upgrades (plan or seat count) take effect immediately.", "Downgrades (plan type or seat count) also take effect immediately — your access updates right away, but refunds aren't issued for unused time in your current cycle or the difference between your higher price plan and your current one. Your new lower price applies starting with the next plan term.", "Add-on downgrades take effect at the end of your current billing cycle. Any add-on credits already purchased mid-cycle stay available until the billing period ends.", "Cancellations take effect at the end of your current plan term. You can request cancellation from Plan Overview or by emailing support@apollo.io.", "Do I need to pay to send email campaigns?", "No — email campaigns are included on every Apollo account. On free plans, you can connect Gmail accounts only. Paid plans let you connect Microsoft Office or any other email provider.", "Does Apollo integrate with my existing tools?", "Yes. Apollo integrates with Salesforce, HubSpot, Outreach, SalesLoft, Marketo, Sendgrid, LinkedIn, and all major email providers. For more advanced or custom integrations, API access is available on Custom plans.", "What is a record selection limit?", "A record selection limit caps how many records you can select from Apollo's database in a single action.", "Without a limit, you can select and export up to 10,000 leads in one click. With a limit in place, you'd need to select and save records in smaller batches — though you can still bulk-export everything you've saved at once when you're ready.", "Higher-tier plans come with higher or no record selection limits.", "Can I use Apollo data to build products or services for my customers?", "The plans on this page are for internal business use only. 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